October 2016 feels like so many worlds away at this point. When I think of all the paths we diverged from, I mean just

Of all the paths we didn’t take, one world I don’t miss is the one where Swedish mid-tier minimalist brand COS got any organic attention at all for the Agnes Martin Capsule Collection they designed for the artist’s Guggenheim retrospective.

The twelve pieces made of “hand-drawn and hand-stitched” “grids and stripes” on “natural fabrics such as linen and canvas” were adapted from specific Martin artworks. They all seem to be from the 60s, none of the works that ended up in the Guggenheim’s Agnes Martin animated gif campaign. I thought I’d hunt them down, but I don’t have my Martin books handy.
COS says the collection was also inspired by the artist’s own wardrobe. And yet, they ignore her most iconic looks:


And of course:

COS x Agnes Martin at the Guggenheim [trendland via @octavio-world]
Previously, related, from October 2016:
Agnes Martin Mini-Storage
The Complete Agnes Martin GIFs: A Retrospective