Sforza vs. Toyota on "The Youth Movement"

Don't quite know what to make of this:

  • For a town-hall-style pitch for phasing out Social Security, G. W. Bush's hand-selected audience included Josh Wright, a representative of "the youth movement," who is also a Utah dairy farmer (and son of a Republican state senator.) When Wright started talking, Bush said, "Wait a minute, you don't need to talk about private conversations. OK, you're a dairy farmer? Good. Milking those cows."
  • For the introduction of its new Tacoma pickup at the Detroit Auto Show, Toyota hired Mike Reid, a 20-year old pizza waiter, " to skateboard around the truck for three of the show preview days in order to 'associate the vehicle with youth culture.'" On the other side of the truck was a magician "dressed like an ice fisherman."

    With Utah dairy farmer, Bush talks Social Security
    [SL Trib]
    Reporters Notebook from the 2005 Detroit Auto Show [NYT, Sunday Jan. 9 5:27 entry, fyi]

  • Since 2001 here at greg.org, I've been blogging about the creative process—my own and those of people who interest me. That mostly involves filmmaking, art, writing, research, and the making thereof.

    Many thanks to the Creative Capital | Warhol Foundation Arts Writers Program for supporting greg.org that time.

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