Open House Teardown

In 1997 or so, the Junior Associates at MoMA organized a day of studio visits in Williamsburg. Worried about where to eat, we packed our own food, sandwiches from a fellow board member's startup, Cosi. We ate lunch on Meg Webster's roof. Most people took the bus to Momenta, but a brave group of us decided to walk, unprotected, up Berry Street. The very idea that we might be from Manhattan being beyond their imagination, some people sitting on the stoop of a vinyl-clad house stopped us and asked if we were Dutch.

This Long Island daytrip comes to mind when I read about Open House, a reconceptualization of Levittown which is the latest project from Droog Lab and Diller Scofidio + Renfro.

I hope if my heroes ever organize a self-indulgent, vanity symposium and an utterly disconnected, irrelevant publicity stunt exhibition about the suburbs that misses like five real points and replaces them with trite photo-op interventions designed solely for the benefit of the critics they bus out from the city for the afternoon, my review of their debacle will be as tactful and constructive a devastating takedown of the shitshow as Alison Arieff's is.

Conceptual Suburbia: A Design Project Descends on Levittown [nyt]

Since 2001 here at greg.org, I've been blogging about the creative process—my own and those of people who interest me. That mostly involves filmmaking, art, writing, research, and the making thereof.

Many thanks to the Creative Capital | Warhol Foundation Arts Writers Program for supporting greg.org that time.

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first published: May 7, 2011.

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