September 24, 2009

Tripod-For-Handheld

Gruber calls this Windows 7 Launch Party video "cringe-inducing," and it certainly is. Though I'm pretty sure the technical term for erratic, pointless, exaggerated simulation of handheld camera movement using a fixed camera and a pan handle is seizure-inducing.

That said, the dialogue is so bafflingly abstract, it's almost sublime. I'm sure it's because they didn't have party "activities" website finished before the shoot, but this video could have a future as an insider's critique of the corporate existential void. "Windows for Godot."

Since 2001 here at greg.org, I've been blogging about the creative process—my own and those of people who interest me. That mostly involves filmmaking, art, writing, research, and the making thereof.

Many thanks to the Creative Capital | Warhol Foundation Arts Writers Program for supporting greg.org that time.

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greg [at] greg [dot ] org

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first published: September 24, 2009.

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