Reading this entire checklist in one take in ASMR voice this morning, I considered that the description of exhibition announcements and brochures as “throwaways” may be related to Duchamp’s recommendation that visitors should throw away his posters.
As considered in the recording, Number 22, Sophie Taeuber-Arp, was indeed incorrectly listed as Horizontale-Verticale, No. 1, when it was actually Horizonale-Verticale, No. 2. This correction will appear in all future performances.
The times I was interested in the content of Marcel Duchamp’s exhibition poster/catalogue/checklist for the Dada exhibition he organized at Sidney Janis’s gallery in 1953 never managed to coincide with the times I had one readily at hand to study it, or to the times when one turned up on the market that I wanted to drop a few thousand dollars for. [Duchamp encouraged visitors to crumple this 38×24-inch poster into a ball and throw it in the trash when they entered the exhibit, so even fewer survive than you’d hope.]
And every time I tried to research it online—the show was a landmark, and influenced people like Jasper Johns and Robert Rauschenberg tremendously, so that happened a lot around here–I was surprised that A) no giant images of it existed online, and B) none of the text in this all-text document for this historic show seems to have ever been published. [After transcribing the entire thing, I now see that is not the case; at least one of these essays was published in the collected writings of its author, but I can’t remember which. And it won’t matter now.]
So right as the pandemic closures loomed, I jammed down to the Hirshhorn Museum, where a Dada exhibition poster hung peacefully among the Duchampiana promised by the Levines, and I photographed the whole thing. When I was stuck or exhausted by other writing–or by lockdown life in general–I’d take a few minutes and just type the stuff in.
Now I am pleased to release this historic text for the first time. It is available both as an edition of Better Read, where a computer-generated voice reads texts by Sidney Janis, Tristan Tzara, Richard Huelsenbeck, Jean Arp, and Jacques Levesque, plus Duchamp’s own text contribution. The essays are also available as a pdf.
The 212-item checklist is currently available as a spreadsheet on my Google Drive. If this lockdown situation continues I may end up reading it myself. But having it read by a computer was such a mess, Zombie Tzara himself would have risen to smack the Dada right out my mouth.
One day later update: So I’m reading Kenneth Goldsmith’s new book, Duchamp Is My Lawyer, and suddenly I’m like, d’oh I bet Monoskop has this damn poster. And of course he does, but just as a giant (finally) legible jpg. So anyway. Dada.